Gianduja

Chocolate blended with roasted hazelnut paste, from Piedmont. The origin of the entire chocolate-hazelnut category, invented because cacao was scarce.

A composition — this describes what is in the productaccessible

What it is

Gianduja is chocolate combined with finely ground roasted hazelnuts, traditionally at a substantial proportion — enough that the nut is a component rather than a flavouring. It comes from Turin, and the usual account is that it was developed during a period when cacao supply was restricted and hazelnuts, which Piedmont has in quantity, were used to extend it.

The nut fat changes the physics. Hazelnut oil is liquid at room temperature, so gianduja is softer than chocolate, melts at a lower temperature, and cannot hold a snap. That is why it is used for spreads, fillings and soft moulded pieces rather than for bars that need to survive a warm room.

Category kind
A composition — this describes what is in the product
Legal status
Legally defined, and defined differently by jurisdiction
Typical range on shelves
3045%
Also called
gianduia, chocolate hazelnut paste
Flavour families
nutty, sweet, caramel
Texture
creamy, melting, smooth

What the percentage means here

Total cacao-derived mass, which on gianduja is diluted by the hazelnut fraction rather than only by sugar. A 32% gianduja is not comparable to a 32% milk chocolate: a substantial part of its remaining mass is nut.

Legal minimums

These differ by jurisdiction, and the difference is real rather than technical: the same words on a wrapper describe different products either side of the Atlantic.

JurisdictionComponentMinimumInstrument
European Uniontotal dry cocoa solids32%Directive 2000/36/EC
  • European Union: The EU instrument defines gianduja and gianduja milk chocolate separately, specifying both a cocoa floor and a permitted range for the hazelnut content — one of the few nut-containing products with its own standard.

Working with it

Softer than chocolate and lower-melting, because hazelnut oil is liquid at room temperature. It will not temper to a hard snap and should not be used where a moulded shell needs to hold its shape unsupported.

Commonly misunderstood

That it is chocolate with hazelnut flavouring added. The nut is ground into the mass as a major component, which is why it behaves so differently from a flavoured chocolate.

Related

Similar flavour profile

  • Chocolate spreadBoth are chocolate softened by nut or vegetable fat, and gianduja is the ancestor of the whole spread category.

Pairs with

  • BreadGianduja is soft enough to spread and carries nut character that meets the bread's own toasted notes.
  • HazelnutGianduja is this pairing made into a composition rather than assembled from two things.

An easier starting point than

  • Dubai-style filled chocolateNamed on the Dubai-style filled chocolate record as a place to start instead. Chocolate blended with roasted hazelnut paste, from Piedmont. The origin of the entire chocolate-hazelnut category, invented because cacao was scarce.

Covered in

Compared in

Techniques that work with this

  • Making pralinéNuts caramelised in sugar and ground to a paste. The caramelisation is the flavour and the grinding is the work.
  • Italian hot chocolateThickened, served in small volumes, and finished with cream on top rather than stirred through — a café product rather than a mug of cocoa.

History and culture

  • Turin and giandujaThe product itself — composition, texture and why it behaves differently.

Sources

  • ChocolateHQ editorial synthesisChocolateHQ(citation identity confirmed; passage not re-read)
  • Directive 2000/36/EC of the European Parliament and of the Council relating to cocoa and chocolate products intended for human consumptionEuropean Parliament and Council of the European Union, 2000(citation identity confirmed; passage not re-read)